Let me count the ways.
We’ve received a number of inquisitive emails about our “little side project.” No, not Return, silly goose. The other side project. The one to which we affectionately refer as Kumquat.
And we really appreciate all of the responses. Thank you.
For those of you who were able to compose emails without using expletives and calling us names, thank you even more.
So we were a little cryptic. Call it “heightening the mystique” or “creating intrigue.”
Or call it what most people called it: confusing.
Well, now there’s a list of frequently asked questions about Kumquat.
If you have others, please post them here, and we’ll work to get them answered as cryptically… err quickly as possible.
Why the name Kumquat?
Oh sure.
Fine. Here’s your answer….
Short and sweet. Sometimes sour. Easy to eat. Better in bulk. Well known. But slightly unusual. It’s a common term without a plethora of previous associations.
But the size and convenience were the big drivers.
(It’s really just a product code name, but it might stick. When it comes right down to it, it’s not any sillier than Google, Yahoo!, or YouTube.)